BROT&BRÖTCHEN

BROT & BRÖTCHEN is a self-service concept of the LE CROBAG GMBH & CO. KG.

In 2001 LE CROBAG founded one of the first self-service bakeries in Germany under the name BROT & BRÖTCHEN. Currently, 16 shops are operated throughout Germany. In 2011 BROT & BRÖTCHEN became BROT & BRÖTCHEN Café. 2011 wurde aus BROT&BRÖTCHEN das BROT&BRÖTCHEN Café.

We developed a new corporate identity and, together with an interior designer, an entirely new shop design. At the beginning of November 2011, the first store with a new design opened in Hamburg, which was then able to almost double its turnover. With the new concept, we helped BROT & BRÖTCHEN to attain a new market position as a premium self-service baker. Currently, all branches are being redesigned.

Responsible for corporate identity, internet presence, advertising, posters, logo, packaging, media and budget planning, shop design


www.brotundbroetchen.de

  • BB - Logo 2015

    Logo - Relaunch 2015

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    Logo Ausleger

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    Logo Flyer, Menu Boards - Berliner Tor branch

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    , Menu Boards Realisation - Berliner Tor branch

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    Menu Boards - Berliner Tor Branch

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    Realisation Menu Boards - Berliner Tor Branch

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    Wall designs - Berliner Tor branch

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    Realisation Coffee board - Berliner Tor branch

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    Logo

  • BB WEB

    Web presence - www.brotundbroetchen.de

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    CI - Handbook

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    Product shootings

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    Loyalty cards

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    Store - layout

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    Store design and realisation

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    Hamburg Wandsbeck branch design

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    , Window stickers