Family Fitness Award

The sports and nutrition event

We developed and carried out the CMA's Family Fitness Award together with EuroRSCG ABC Hamburg. The search was on for the fittest family from Germany. Over a period of several weeks, families from each federal state were provided with training plans and medically accompanied.

Each family was provided with a celebrity sports mentor. Thus we could inspire among other things Pascal Hens, Andreas Dittmer, Uschi Diesl, Claudia Pechstein and Lars Riedel for this action.

Responsible for development / conception / implementation